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So, let me tell you a story, kids.
Once upon a time, I decided to start a blog.
I worked at it for a few months, not having a clue what I was doing.
Got almost zero traffic for my efforts and a whole lot of frustration.
So, I dug in my heels, got refocused and grew that blog into a huge money-making machine!
Wanna know what I really did?
I let the overwhelm get to me and I quit blogging.
Now, you don’t know me in real life but I am not the quitting anything type.
I’m the “I will die on that hill and take you all with me before I give up” type.
So quitting my blog was a real low point for me because I felt like I’d let it beat me. But at the same time, I was so frustrated at my lack of results that I just didn’t see the point in continuing with it.
And…maybe you’ve felt the same way at some point in your blogging journey. Or maybe you feel that way now.
I totally get it.
Because blogging is frigging hard, right?
Especially when you’re just starting out. There’s so much to know and things that seem simple, like basic blogging terms, are just a huge source of confusion.
I read a blog post the other day talking about easy, money-making side hustles and blogging was on the list.
And I was like, yo, where can I get the secret formula for that?
So, wanting to quit blogging — I know that struggle. But as you can see, I’m back in the ‘ole blogging saddle.
Because I really want my blog to succeed and to help the people who read it.
And you probably want the same thing. So if you’re this close to giving up on your blog, don’t.
Here’s what you can do instead.
7 Things to Do When You Want to Quit Blogging for Good
1. Ask Yourself Why You Want to Quit
Why do you really want to quit blogging?
Is it just taking up too much time?
Do you feel like you’re just not cut out for blogging? (I definitely felt this way in the beginning.)
Are your friends, family members or spouse not supportive of your efforts?
Sometimes, the decision to quit blogging can be a valid one.
Like if your child develops a life-threatening illness and needs your full attention. I would quit blogging in a heartbeat in that situation.
But other times, feeling like you want to quit is more about frustration or doubt.
So ask yourself what’s behind the urge to throw in the towel and what you can do about it.
If it’s an unsupportive spouse, friend or family member, for instance, there may not be much you can do to change their attitude towards your blogging efforts. But you can control how much you let it affect you.
And if you think you’re just not a good fit for blogging, remember that this whole thing is one big learning experience.
If you spend time working on your blog every day, you will literally learn something every day. And if you make mistakes, guess what? We all screw up at some point but if you really want to be a blogger, you learn from mistakes and go on.
Bottom line, figuring out what’s behind your desire to quit blogging can help you come up with ways to overcome it.
2. Forget About Obsessing Over the Numbers
Tracking your blogging progress can feel like it’s just about the numbers — how many page views you’re getting, how many people signed up for your email list, the number of comments you get on a given day.
And yes, those things are important. They’re a way to measure your blog’s growth.
But when you’re not getting the kind of results you want or think you should have, you end up feeling like a big, fat failure.
So, if you’re tempted to quit blogging because your page views are nonexistent or your bounce rate is sky-high, here is a really simple piece of advice: stop focusing just on the numbers.
Yes, you want to grow your blog. But only looking at the end result is backward-thinking.
Instead, look at what you’re doing (or not doing) that might be producing those results.
For example, are you doing things to keep people on your blog, like writing longer posts, linking to other posts and encouraging comments?
If not, that could explain a too-high bounce rate.
Or if you’re not getting a lot of traffic, consider whether you’re doing things to help people find your blog in the first place.
SEO is a big part of that. Having the right keywords in your headlines, subheadings and the body of your posts makes it easier for search engines to find you.
And of course, there’s Pinterest for driving search traffic. Pinterest can be hard to figure out (or at least it was for me). But if you can get a Pinterest strategy in place, that can help with driving traffic to your blog.
Before you quit your blog over slumping page views or some other metric, reframe your thinking.
Choose one impactful action you can take to produce results. Then do it!
3. Reassess Your Blogging Goals
I love setting goals — it’s like one of my favorite things ever, alongside new notebooks and Game of Thrones.
And when you’re a blogger, you really need to have goals in place.
But what if your goals just aren’t realistic for where you are?
That can keep you from getting ahead or it can make you undervalue the progress you’ve already made.
For example, when I first started blogging I set some crazy high goals for page views, subscribers and income. I just randomly picked numbers, with absolutely no thought about strategy or how I’d achieve them.
So yeah, looking back my goals were not realistic at all.
Take a look at the blogging goals you’ve set and ask yourself if they’re: A) Realistic and B) Achievable.
If you said yes to both, then ask yourself if you’re doing everything you need to be doing to make those goals happen.
For example, your goal might be to start making $5,000 a month from affiliate income in the next 12 months. And that’s an awesome goal to have!
But do you know exactly how you’re going to do it?
If you’re drawing a blank, then maybe you need to go back to your goal and break it down into specific steps.
Like, step one could be signing up for relevant affiliate programs. Step two is learning the basics of how to promote your affiliate links. Then step three is creating a promotion strategy.
And if you have zero goals for your blog, then set some!
It’s totally okay to start small. My current blogging goal is to get to 3,000 page views by the end of this month.
That’s nothing to the bloggers who are getting 100,000 page views a month but to me, it’s HUGE.
So I’m using two specific strategies to increase my views. And then once I hit my goal, I’ll set a new one.
It’s a simple approach but sometimes, simple can be better if you’re on the verge of quitting your blog because you’re just overwhelmed.
4. Stop Reading Other Blogs
I love reading other blogs and you probably do too.
Reading other blogs is a great way to get inspired to write better posts and come up with killer ideas.
But reading other blogs has its downsides too when you’re feeling discouraged about your blog’s success. Because here’s what happens: you start comparing your blog to everyone else’s.
And that, my blogging friend, is a dangerous thing.
Comparisons will suck the life out of you as a blogger and they only make you want to quit blogging even more. Because it’s hard to want to keep going when you constantly feel like what you’re doing isn’t good enough.
And when you’re not feeling confident about your blog, you start to second-guess everything.
It’s like, does my theme suck? Did I choose the right niche? Are my pin graphics good enough?
That’s just a bunch of white noise that you don’t need to deal with.
So, if you’re ready to just delete your whole blog and forget it ever existed, stop reading other blogs for a few days.
I mean it, just stop. Focusing on what everyone else is doing only gets in the way of focusing on what you need to be doing.
5. Get Support From Other Bloggers
Having blogging friends or a blogging mentor is great because they can help you to see things through a different perspective.
I’m in several blogging and mompreneur groups on Facebook and I’ve received some really helpful feedback on ways to improve my blog. And seeing that other people are struggling with some of the same things I am reminds me that I’m not alone.
And maybe that’s something you might need too if you’re ready to ditch your blog.
If you’re not in any Facebook groups for bloggers, then definitely look into joining some. Here are a few that I really love as a beginning blogger:
All of these groups are run by established bloggers and the membership runs the gamut from total beginners who have yet to start a blog to people who are already making money from their blog.
So, I encourage you to join some of these groups and start making some blogging friends. Post in the group about what you’re struggling with and why you feel like you’re ready to quit.
You might get some valuable feedback that could totally change how you approach your blog. And at the very least, you can get some much-needed encouragement to not give up.
6. Take a Blogging Break
So, the secret sauce to being successful at blogging really comes down to being consistent.
You’ll see better results and see them faster if you’re doing at least one thing every day for your blog.
But when you’re ready to bail out on blogging, even one small thing like responding to a blog comment can feel like trying to climb a mountain in roller skates.
So just stop if you need to. Hit pause. Take a break for a day or two or 10, however long you need.
Sure, you might not get anything done for your blog while you’re on a break. But it’s a chance to clear your head and escape any pressure you might be feeling to try and do it all.
But what do you do while you’re taking a blogging break?
Well, you could make time for some self-care if you’ve been neglecting that while trying to work on your blog.
Or do something fun with your kids. Take a walk every day. Journal out your feelings about blogging and why you want to quit.
Just allow yourself some space to mentally unplug from your blog. That way, you can come back to it with fresh energy to try again.
7. Remind Yourself Why You Started Blogging
When I initially quit blogging, I felt so relieved.
Suddenly, I didn’t have to worry about Pinterest anymore or responding to blog comments or coming up with the perfect post.
I won’t lie, it was great not to have that stress.
But the nagging voice inside my head that told me I needed to start a blog just wouldn’t go away.
Because the truth is, I like blogging.
I like writing what I know is a great blog post, even if no one else reads it or responds to it. And it’s even better when someone does read it and leaves a comment telling me how much they appreciated it.
Because here’s the number one rule of making it as a blogger: you need to be helpful and give your readers something of value.
All those expert bloggers who say you’ll fail if you only get into blogging to make money? They’re exactly right.
So my final tip if you feel like you want to quit your blog is to remind yourself why you started a blog in the first place.
Do you want to help other moms build successful businesses from home? Or teach people how to get out of debt and reach financial freedom? Or let the world know about the benefits of minimalism and simple living?
Whatever your “why” for blogging is, remind yourself of it. Get clear on your purpose as a blogger.
When you do that — when you remind yourself of who you want to help and how you can do it — that can be a huge motivator to push through the hard parts and keep your eyes on what you want to achieve as a blogger.
Have You Ever Felt Like Quitting Your Blog?
Honestly, I still want to quit blogging sometimes. Something will go wrong and I just want to be like, bye Felicia to the whole thing.
Here’s a great example.
The other day, I found out I’d been asking people to sign up for one of my freebies. Only I hadn’t included the link to the dang freebie in Convertkit.
Luckily, a lovely subscriber named Lisiane brought it to my attention but I really just wanted to dig a hole and bury myself in it.
So, tell me: have you ever wanted to quit blogging? And what did you do to get over the hump?
Head to the comments and tell me about it, then pin and share this post if it helped you!
And remember to check out the Resource Library for free goodies to help you grow your blog + business. I totally promise I’ll remember to include the link this time! 🙂