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Second Blogging Income and Progress Report (July 2019)

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How do you feel when you read a blogging income and progress report?

Personally, I love them. Or, at least I love the ones that are realistic and show what it’s really like to try and grow a blog.

If you’ve been following along with my blogging journey, you’ll know that I published my first ever blog income and growth report last month.

That post was featured in a round-up by The Female Business. So if you’re curious about how other newbie bloggers are doing, be sure to check it out!

(And if you’re ready to get started growing a blog of your own, read my step-by-step tutorial for starting a blog with Siteground. )

Now, let’s get down to details, shall we?

Second Blogging Income and Progress Report – July 2019

blogging income and progress reportAs a reminder:

  • I originally started this blog in March of 2018.
  • After working on it for just a couple of months, I got super frustrated and quit blogging.
  • But the idea of starting a blog just wouldn’t go away, so I relaunched in April of 2019.

Even though I’ve had my blog for over a year, July was technically my fourth full month of blogging consistently.

But to keep things simple, I’m calling this my second blogging income and progress report because that’s what it is.

Ready to see how I did? Let’s go!

Blog Posts Published

Goal: 10

Actual: 6

Yeah, I didn’t do so hot with this goal.

My freelance writing business kept me super busy again. I invoiced close to $30,000 in writing income this month, which is always great.

But it didn’t leave me much time for writing blog posts. I did, however, manage to get these posts published:

Web Hosting

Blog Traffic/Pageviews

Goal: 6,000 pageviews for the month

Actual: 5,341

So, my pageviews were up for July but fell short of my initial goal.

A lot of the boost in traffic I had came from a round-up post of the best Facebook groups for bloggers that I published at the tail end of June.

Towards the end of July, my traffic started to lag a little.

Part of that can be chalked up to Pinterest–my numbers were all over the place this month.

The other part can be a blogging slump I fell into. I didn’t publish anything new the last week of the month and I wasn’t promoting my blog on Facebook or Twitter as consistently as I normally do.

New Email Subscribers

Goal: 25

Actual: 47

I’m happy to say that for this blogging income and progress report, I added a few new subscribers to my email list. And I did get my first email sent out to them during the third week of July.

I was scared to pull the trigger because I thought everyone would hit unsubscribe right away. But luckily, the bloodletting was minimal. Only seven people left my list for the month.

List-building is a big question mark for me right now. I have freebies and opt-ins scattered throughout my site but I’m still not sure I’m delivering the goods in terms of what people need.

So I’ll be giving my opt-ins more thought for August.

And if you have a great idea for a freebie or resource you’d like to see here, head to the comments and tell me about it!

Pinterest Monthly Viewers/Followers

Goal: 250,000/2,500

Actual: ?/2,925

Pinterest just kills me.

I picked up a lot of new followers this month but my monthly viewers total was all over the place. At last count, it was around 257,000.

And I know it’s the clicks that matter but the viewers count tells me how many people see my pins. So when the numbers are screwy and Pinterest doesn’t update for days at a time, I can’t tell what’s what.

I’ve been using Tailwind to schedule pins but I feel like I’m still not getting the hang of it. So that’s something to work on for August.

I can say that Pinterest was my biggest traffic driver by far for the month. Google seems to be taking zero notice of my site at all.

Twitter Followers

Goal: 700

Actual: 714

I don’t hang out on Twitter much but I did pick up some new followers this month.

A lot of that was thanks to Facebook group follow and share threads. At some point, I’d like to focus more effort on Twitter but for now, I’ll probably stick to my current strategy of tweeting a few times a day.

What About Facebook?

I only share my blog posts in closed Facebook groups. You won’t find a link to my blog on my profile page.

No one who knows me in real life, other than my kids, knows I blog.

Facebook did send me around 900 referrals in July, so that was an increase over June.

Hours Spent Blogging

Goal: 15 hours/per week

Actual: Who knows

I really should start keeping track of the time I spend working on my blog.

A lot of days, I’m doing blog-related things but I don’t always feel like I’m as productive as I could be.

So that’s still something to work on for August.

I’ll be using the free time tracking sheets I created in the Resource Library to do it. And if you need some help tracking your time too, be sure to check those out.

Blogging Income for July 2019

blogging income and progress reportI like all the behind-the-scenes stuff that goes along with reading blogging income and progress reports.

But I’m like you–I want to know if the blogger is making any money.

And I can say that for July 2019, I did indeed make some money from my blog!

It came at just the right time too, because I was feeling like I was making zero progress.

Now, let me temper that excitement with a little reality check. Here’s just how much money I made blogging for July:

  • Affiliate Income: $0.20
  • Ads: $2.26

The affiliate income I made came from this Grammarly review post I published midway through the month.

(And if you’re not using Grammarly as a proofreading tool for your blog or freelance writing business, definitely check it out. It’s free to use, so go sign up!)

The ad income came from Fomo ads. I first learned about them from Sasha at Everyday She’s Sparkling.

What is FOMO and How Do You Make Money From It?

Fomo is an ad network that you can join for free.

Once you create your free Fomo account, all you have to do is embed a snippet of code on your site. Fomo verifies your account and once you’re approved, pop-up ads start appearing on your blog.

It’s easy to install and start earning money from ad revenue with Fomo. You get paid by impressions and clicks and you’re paid monthly via PayPal.

I earned my first few cents within 24 hours of joining and being approved. It’s really that simple.

If you’re not keen on having ads on your blog, you might think twice about Fomo. I like it because the ads aren’t overbearing.

It’s just a small, simple pop-up that you can customize to fit your branding. That allows the ads to blend into your site, versus being an eyesore.

Will I get rich from Fomo ads?

Right now, I’m just hoping to have more ad income to share on my next blogging income and progress report.

But if you’ve just started your blog and you’re looking for a simple way to monetize and start earning some money, give Fomo ads a try!

What Did I Spend on My Blog?

I forgot to add this in last month’s blogging income and progress report so I thought I’d include it this time around.

For July, my blogging expenses included:

I was going to purchase Tasty Pins because I got tired of manually no-pin coding my post images. But then I got a recommendation from some bloggers in the Blogger Education Network group on Facebook that Social Pug Pro was better so I bought that instead.

So far, I’ve been happy with it. Although I’m still working on adding descriptions to all my posts through the plugin.

As for Shortpixel, this is the BEST money I have ever spent on my blog. Maybe even better than choosing Siteground as my blog host, although that’s another purchase I don’t regret.

What is Shortpixel? In a nutshell, it’s an image compression plugin.

It smooshes your image sizes down to make your site run faster. And boy, did it make a HUGE difference in my site speed.

You can compress up to 150 images per month with Shortpixel for free but I absolutely recommend spending a few bucks and upgrading to a bigger package.

For the $10 and change I spent, I was able to get compression for up to 18,000 images thanks to a special Shortpixel was running. That should easily last me a year or two.

So if you’re looking for an easy to use (and super cheap) tool to speed up your blog, invest in Shortpixel. You won’t regret it.

August 2019 Blogging Goals/To-D0’s

If you’ll remember from last month’s blogging income and progress report, I had a pretty decent list of goals I wanted to work on for July.

Here’s how I did with each of those:

  • Publish 10 new posts on Boss Single Mama FAIL
  • Publish 2-3 new guests posts to build up backlinks FAIL on the guest posting, but I was featured in some round-up posts, as well as a few interviews here and here
  • Add 3 new freebies to my Resource Library FAIL, but I did revamp the designs of every item in the library so go take a look!
  • Finish a free email course on freelance writing that I started months ago FAIL – Update! The course is finished and it’s live so go check it out!
  • Grow my page views to 6,000 FAIL
  • Increase email subscribers by at least 25 (and oh yeah, start emailing my list!) PASS AND PASS!
  • Learn how to use Tailwind, even if it kills me PASS, but I’m still learning
  • Get my Pinterest followers up to 2,500 PASS
  • Grow my Twitter followers to 700 PASS
  • Make my first affiliate sale PASS
  • Working my way through this awesome list of 33 blogging tasks to tackle over the summer from Jenny at Traveling Part of Four STILL WORKING ON THIS ONE

So, July was kind of a mixed bag for reaching blogging goals and crossing things off my to-do list.

About halfway through the month, I seriously considered quitting my blog again. I even took a few days off from blogging completely because I was just totally burned out over the whole thing.

But as you can see, I’m still blogging for now.

At the moment, I’m trying to find my focus and decide what I want this blog to be, who I want to help and what direction I want to go in next.

Here are my goals/to-dos for August:

  • Publish 6 new posts on Boss Single Mama
  • Submit 1 new guest post
  • Add those 3 freebies to the Resource Library, or at the very least, figure out what kind of freebies I should be promoting to build my audience
  • Decide whether to finish that free email course on freelance writing or ditch it
  • Grow pageviews to 6,000
  • Continue emailing my list once per week and add 25 new subscribers
  • Grow Pinterest followers to 3,400
  • Grow Twitter followers to 800
  • Earn $25 in affiliate income
  • Continue updating posts for SEO and adding appropriate affiliate links
  • Brainstorm ideas for one small paid product

So, some of these goals might look lowball to you and that’s fine. I just need to stick to what’s realistic right now for my sanity.

I’m hopeful that I can do all of these things and then some. But my freelance workload is already insane and it’s only the first day of the month.

And we’re still in the midst of this whole house-buying thing. Plus, it’s time to start back with homeschooling and our regular extracurriculars.

So I’m just trying to do what I can and be as productive as possible right now without, you know, dying of exhaustion. 🙂

cactus on a pink background

Have You Started a Blog Yet?

I hope you enjoyed my second blogging income and progress report. And if you haven’t started a blog yet, what are you waiting for?

Remember, I’ve got a step-by-step guide you can follow to start your blog with Siteground in just a few minutes.

And if you’re already a blogger, what big goals are you setting for August? Are you making money with your blog yet?

Tell me all about it in the comments! Or, share a link to your own blogging income and progress report!

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Hi there, I'm Rebecca, homeschooling single mom of two. I built a six-figure freelance writing business from home and now I teach people like you how to start side hustles, build profitable businesses online, manage money and be more productive! Follow me on Pinterest and Twitter and don't forget to check out the Resource Library--it's packed with tons of free tools to help you manage your money, business and life!


  1. I love the fact that you are so honest about everything you are doing. Having a blog is not easy and I am glad I am not the only one feeling it. Congratulations on making good money on the freelancing side. I love your blog and the way you design your pins is beautiful.

    • Thanks, Nadia! I’m very grateful to have the freelance writing success that I’ve had. I’m hoping to achieve something similar with blogging but we’ll have to wait and see!

  2. Hi Rebecca,

    Great post and congrats on your success in your freelance writing business. I enjoy reading other bloggers goals because I always find them to be inspiring. Plus you learn new tips and tricks other bloggers are doing.

    I’ve been looking for a new social media plugin for Pinterest and Im going to take a look at social pug pro. Also great job on reaching some goals and looking forward to following you in your journey!

    Sandy recently posted…Powerful Self Love Techniques To Boost ConfidenceMy Profile

    • Thanks, Sandy! I like reading other bloggers’ goals and income reports for the same reasons, it’s a great way to get motivated, inspired and learn something new. Social Pug Pro has been good so far, no problems that I can tell. I hear a lot of people still complaining about Social Warfare, which was why I switched in the first place.

  3. Hi! I came across your blog via Pinterest. I love reading other people’s blogging experiences. Technically I started my blog back in 2016 as a information resource for my Etsy shop, but I didn’t learn about how to earn money from a blog until January 2018. I’ve been blogging on and off since because we’ve been renovating our house which has caused a few interruptions. I think you’re doing great! Your page views are nearly twice the amount of mine. I’ve never heard of your ad company
    before, but your ad revenue seems pretty low considering the amount of page views you have. I earn about $40 a month with half the amount of page views from Adsense. I know their ads might be a bit more invasive though,. Maybe it might be worth contacting your company to find out how you can increase revenue. Anyway, keep up the great work, I’m keen to follow your story 😊

    • Thanks! I just started with Fomo ads so I’m not sure how much earning potential there is. I really had no plans to do ads at all but I like that Fomo ads aren’t super invasive and they don’t clutter up your site. I haven’t looked into any other ad companies for the moment. Glad you enjoyed the post! I always think it’s helpful to read realistic blogging income and progress reports because those “I made $10,000 my first month blogging” reports just aren’t relatable for me.

  4. I love your blog! I actually laughed a few times reading your report. You are doing an amazing job Rebecca and I hope that I can push my blog to the phase where you are in now 🙂 Setting goals and then reviewing progress is a huge motivator.

    • Thanks, Minda! I’m doing what I can do and really, I have no clue if I’m doing it right. I just keep trying and experimenting and pushing ahead. I’m a goals nerd so I love setting standards for myself and seeing what I can achieve!

  5. Thanks for sharing your process of your blog so honestly. It gives me hope that I will achieve with my blog as well since I am just a month in. Good luck with your August goals.

  6. It was a very interesting read! As long as you try your best, don’t ever feel bad becuase you didn’t catch your goals. It’s perfectly fine, especially if your blog performs better month after month!

  7. I love these income reports. They are so helpful to me. I just wrote down August 1st stats, so now I have something to compare to September 1. We’ll see how it goes. FOMO is killing me, though. I have emailed several times, to no avail. Ugh, they approved me, but no adds on my site, yet. But, I can’t get anyone to email back. I will keep trying. Love your blog, your optins are great.

    • Thanks, Jenny! How weird that you haven’t heard from Fomo. I was approved and had ads up in 24 hours. Not that I’m getting rich, clearly, but that sounds frustrating. I hope they get you approved soon!

  8. I love this! There are so many inflated blogging income reports out there, it’s so nice to see something real! Blogging is more of a slow and steady wins the race kind of business, and I have no doubt you will be very successful! I love your site , your post topics, & your writing style 😊
    Starr recently posted…5 Top Habits Of Successful PeopleMy Profile

    • Thanks, Starr! I agree, there are so many blogging income and progress reports that are just designed to get clicks and have no real substance or proof to back up their claims. Blogging is definitely slow-going for me but I have to be okay with doing what I can with the time that I have.

    • Thanks, Shweta! Freelance writing has been really good to me–makes me feel better about not getting rich with blogging, lol. And yes, give Fomo a try! It’s very easy to install and use their ads and they don’t clutter up your blog or website, which is what I really love about them. 🙂

    • Thanks, Herah! I can’t tell if I’m doing well or not compared to other bloggers but I just try to stay focused on moving ahead a little at a time!

  9. I can’t get the hang of pinterest either. Facebook brings in most of my referers.
    Thank you for writing honest reports, I like reading them, I hope to go self hosted in the next year and I’d like to know what I’m getting into.

    • Yeah, Pinterest is my personal Achilles heel. I just purchased Pinteresting Strategies because I’m just seeing a plateau and very little growth. Glad you appreciated the post and its honesty–it’s a little embarrassing sharing the behind the scenes stuff since I’m very introverted but I think transparency really matters for this whole blogging thing.

  10. Thanks for sharing such an honest report, this helps brings things down to earth and have realistic expectations!
    I did want to ask you about your quick mention of your 30k freelance writing income. Are those USD? How many articles are you writing per month? And how much time do you spend on that?
    I ask because I am too a freelance writer, and I do make a decent amount, but nowhere near that much, I’d love to understand how others are doing it.
    Thanks again!

    • You’re welcome, Fernando! I like realistic blogging income and progress reports too because they’re so relatable.

      Yes, that is in USD. The number of articles per month varies but I estimate I write about 25 hours a week? I’m very fortunate to work with clients that pay very well. And it helps that I’ve become an expert in my niche (finance). That allows me to command higher rates. A lot of my best-paying clients have been the result of getting referrals from other clients I’ve worked with in the past.

      • Amazing! Thanks for replying, and if I could ask a bit further, how many articles do those 25hs a week translate into? Again, trying to understand how far am I from average rates and average articles per week.

        • Depends on the week, but typically around 2 to 3 per day. I write fast. Much faster than I blog, lol. I don’t charge hourly though, if that’s what you’re trying to glean here. Though my hourly rate typically works out to about $300. It depends on your niche, experience, quality of clients and your writing skills/professionalism. Just working a certain number of hours isn’t the key to making more money as a freelance writer.

          • Oh WoW! 2-3 per day!? I wasn’t gleaning at an hourly rate, I charge per article in my case, not even per word count. But I’m sitting at around 2-3 per WEEK, so that’s a huge difference. I do have a full-time job, so I don’t think I could write that much during my day, but still, that’s amazing! How do you not run out of things to talk about? Are your clients requesting topics or are you pitching them your own? Thanks again for sharing ,this insight is really helpful!

          • Yes, per day. 🙂 As I said, I write really fast. This is my full-time business so I can commit as much or as little time to it as I want. Some of my clients ask for pitches, others assign topics outright. It’s all about coming up with a new angle every time since I write about the same topics and subtopics over and over. It’s a lot like blogging in that way!

    • You’re welcome, Kinshoo! Good luck to you as well, setting goals for your blog and business is really helpful for growing and making progress.

  11. I absolutely love this! I love your transparency and that you’re so real about your journey. It’s something that every blogger can identify with on some level. Thank you so much for sharing and for the shout-out!

    • Thanks, Sasha! At the very least, I figure these blogging reports make some other blogger out there feel better about their progress if they’re a step ahead of me, lol.

  12. Thank you for your honesty when it comes to blogging. It really can be so frustrating. It’s nice to see other bloggers also share similar woes, yet we keep on pushing. It’s such a motivator to read your income reports. Any goal met no matter how small is still a step to success. I too was thinking of throwing in the towel, but I’m going to keep going. What I hear is that with blogging, slow and steady wins the race. I’m going to look into Fomo.

    • Thanks, Shaniqua! Blogging is really hard sometimes and it’s often a lot of work for little reward. Life would definitely be easier if I wasn’t blogging but I quit once and I’m not ready to do it again, just yet anyway. Give Fomo a try, for sure! It’s easy to install and the ads aren’t overly intrusive. And you’re right about goals being a step forward each time you meet one, no matter how small.

  13. Congrats to your pageviews and success in general! I feel like you enjoy blogging which is the most important! Your site is lovely as well. Keep going!

  14. Great job Rebecca. The first earnings no matter how small always gives you a boost. Still need to work on my email list and get as good as you at getting new email subscribers. Keep up the good work.

    • You’re so welcome, love your blog! I’m hoping to see more progress for my next blogging income and progress report, though I’m in a bit of a low spot right now. Trying to stay motivated and keep pushing ahead!

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